• Acryilic Kreable
  • Watercolors

The italian paintmakers

Toy Color is a brand of Pasuto srl, an italian company located near Venice that produces watercolors, tempera, fiber-pens, glue, modeling clay, acrylic paint, varnish and accessories.

Toy Color and Kreable products

Bambini che indovinano lettere e numeri con la tempera multisensoriale montessoriana Toy Color

Our novelties

Modeling dough and finger paint in exciting neon colors, glittery slate-black modeling dough and more!

Kreable Products, prodotti made in Italy per gli appassionati di hobbistica e per gli artisti

For art and hobby lovers

Use your unique touch to renew, refresh, shape up, paint up, build up.

If it’s in your mind, it’s Kreable!

Discover Kreable range

  • Modeling dough

  • Matt and glossy acrylic paint

  • Textile paint

  • Extra stong glues
Artist Vanni Cenedese with Kreable acrylic paint

Artist Vanni Cenedese – vannicenedese.it

Kreable modeling dough
Kreable textile paint

Free your creativity and have fun with Toy Color!

Superwashable and certificated products to let children have fun, get dirty and express themself with colors safetely!

Discover Toy Color worlds

Kids, il mondo di colori Toy Color per i bambini dai 2 ai 5 anni e per la scuola dell'infanzia
Primary, prodotti Toy Color per bambini della scuola primaria e per i ragazzi, back to school con Toy Color!

Discover Toy Color products

  • Finger paint

  • Watercolors

  • Coloring pencils and fiber-pens

  • Plasticine and modeling dough

Evento Danza dancers

Evento Danza dancers – asdeventodanza.it

Toy Color finger paint
Glitter Toy Color
Toy Color maxi watercolors

What makes us different?

Our production is characterized by a very high quality, selected and controlled raw materials, environmental protection, continuous commitment to research and development and safety.

titanium free

On 1° October 2021 a new EU directive on the content of titanium dioxide came into force: thanks to a long, attentive research, Pasuto can boast about 90% of our formulas as titanium-free.

dermatologically tested

A couple of our products wich imply contact with hands have successfully passed the patch test. Super safety!

super whashable

Superwashable means: less detergent, less wasted energy, less pollution! Discover here the washable instructions!

School Specialist logo identifies Toy Color products realized for school world.

NO formaldeide

The pigment we use for our fluerescent colours do not contain formaldehyde, contrarily to similar products on the market.

Made in Italy

All of our products, except our crayons and plasticine, are made at our premises near Venice.


The CE marking has the literal meaning of European Conformity, it is the graphic demonstration that the product to which it is applied complies with the regulations in force within the European Community and that govern the production and marketing of that product.

gluten free

All Toy Color and Kreable products are gluten free, for parents and teachers’higher serenity.

Pasuto, a venetian story of 70 years

Logo che celebra i 70 anni di Pasuto srl, la fabbrica dei colori italiana Toy Color e Kreable

Discover all the stages of our history and find out more about Pasuto company on pasutovenice.com